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PlanMagic Marketing 6.0

Supports and guides the business(wo)man with the analysis of the marketing and the writing of a comprehensive marketing plans.

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Description

The PlanMagic tool supports and guides the business(wo)man with the analysis of the marketing and the writing of a comprehensive marketing plans using Microsoft Word.

One of the most difficult (yet critical) things a business has to do is planning its marketing strategies. This program provides you with the necessary models for marketing analysis and the marketing plan while providing you with some invaluable marketing knowhow.

The analysis module: all aspects of your marketing are thoroughly analyzed, enabling you to target markets properly and to find better strategies. By completing all the necessary information twenty-two conclusions are automatically compiled into a Conclusions report. Then it's time to start your action list.

Product Key Features: complete marketing reports, detailed analysis per product line, clear research information, 22 conclusions automatically compiled, automated charts/graphs, pre-defined action list to use for marketing plan. The planning module: a marketing budget with variation calculation ensures proper progress control of budget.

Other features include: online marketing guide, complete marketing formula, clear goals and strategy settings, easy to use in known wordprocessor (MSOffice 97/95), pre-defined spreadsheets with automated charts, complete demo- and psycho-graphics, product/market definition, marketing budget and comparance sheets. A must for any marketeer.